Needlecase E-Commence Website

User acquisition strategy Search engine optimisation PPC advertising Online Consultant Competitor analysis What Braid Consulting Did: Needlecase required a web site to complement their bricks and mortar business selling wool and sewing supplies. The market is quite vibrant and emerging at present thanks to the uptake of crafts at home, a full keyword research programme[…]

Talk Straight and Schools Broadband

We were asked by a client to assist them in preparing a website brief and sourcing a development agency to carry out the build of 2 websites within the Telecoms industry. We acted as web strategy consultants/web project managers for the business as they had no real in-house expertise in digital projects and had been[…]

Donnisthorpe Hall

Donisthorpe Hall is a care home, in north Leeds. It makes some 4 star hotels look shabby! The services for residents are exemplary, from hairdressers, cinema and restaurants to physiotherapists and specialist care wings. The team wanted a new website which presented all the qualities of the care home, along with the wider community connections.[…]

Emigrate2 website

Project management Consultancy Content migration Usability testing What Braid Consulting Did: Halo Financial own Emigrate2, a leading emigration information website that attracts 30K visitors a month. The site was built on very old technology and needed a complete revamp and update. For speed we recommended the migrated to WordPress whilst the company reviewed the full[…]

User Centric Website for House Builder

Challenge Charles Church wanted to come out of the recession at the front of the market – able to react quickly to customer demands. Solution A user centric website putting user needs at the forefront! Taking a thorough look through the current competitor offerings and determining the way users want to search for new homes.[…]

Digital Strategy for Builders Merchants

Challenge A builders merchants digital strategy; Travis Perkins PLC is a national builder’s merchant with over 1800 trade counters. They has been struggling with online marketing and transactions, dropping a long way behind competitors. The challenge was to build a digital strategy, initially for their self build division that could be implemented and shown to[…]